,“It is important that trading information is backed by licensed experts to ensure there is no misleading information, ” Rakuten Trade CEO Kazumasa Mise said. PETALING JAYA: Rakuten Trade Sdn Bhd has introduced a marketplace to support the growing number of digital retail investors. The platform will enable licensed and experienced analysts to provide trading ideas, insights and intelligence to these investors, the company said in a statement. It will use social media sites through a new division called Equity Sales to exclusively generate thematic stock ideas and independent insights which will reach out to mainly the millennials generation who have different levels of trading experience. “We created the division in view of the changing landscape where more new retail investors are entering the market. “However, there is a surge in non-licensed individuals, as well as social media forums that are not monitored or moderated by licensed individuals or investment firms. “It is important that trading information is backed by licensed experts to ensure there is no misleading information, ” Rakuten Trade CEO Kazumasa Mise said in the statement. For this purpose, Rakuten Trade had from January 2021 appointed Vincent Lau to the newly created role of head of equity sales. Lau is a pioneer member of Rakuten Trade and has over 20 years of experience in equities, corporate finance and investment banking with various local and foreign financial institutions in Malaysia. “Lau has already played a vital part in raising the company’s presence in the equities market in the country. “We are confident that his significant expertise and sound understanding of the market will enable him to contribute further towards the company’s next chapter of growth, ” Mise said. Lau also has a Capital Markets Services Representative License for Investment Advice issued by the Securities Commission, the statement said. Lau was previously the vice-president at the Rakuten Research Team and was responsible for stock and market analysis coverage. Prior to his stint in Rakuten Research, he was the head of foreign equity sales, research, at Kenanga Investment Bank Bhd.
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